Advertiserbay Blog

If anyone ever wondered what an infographic looked like, check out this Danish web agencies website to see an awesome one, and a pretty damn cool idea to have one as your home page: www.contentcube.dk

If you are new to business, or just new to buying advertising then there are a few general rules you need to be following to avoid watching your advertising pennies play Houdini on you with no return, and believe me it can and will happen.

Tip 1: Don't be tricked by false looking stats such as someones page views/impressions. It is easy to have plenty of 00000's on the end of these figures but if the views are not unique then it does not mean much. Always find out how many unique visits a site gets and concentrate on that rather than the number of page views.

I fully understand that when a financial crisis looms, businesses stop spending in many areas of the business but what I cannot understand is why marketing and advertising budgets are even considered to be part of the major cut backs in a business.